Work Motivation and Organizational Commitment in the Sustainability of Culinary SMEs
DOI:
https://doi.org/10.54518/rh.5.2.2025.351-362Keywords:
Business Sustainability, Culinary SMEs, Organizational Commitment, Work MotivationAbstract
This study examines the critical role of work motivation and organizational commitment in supporting the sustainability of culinary Small and Medium Enterprises (SMEs). Adopting a qualitative approach, data were gathered through in-depth interviews, participant observation, and document analysis involving SME owners and employees. The results reveal that both intrinsic and extrinsic motivation significantly influence employees' commitment to the organization, which is essential for long-term business resilience and success. Intrinsic motivation such as personal passion for culinary work, a sense of purpose, and a desire for creativity encourages employees to stay dedicated and proactive in their roles. On the other hand, extrinsic motivators like financial incentives, career advancement opportunities, and recognition for achievements further enhance their drive and job satisfaction. The study found that a high level of organizational commitment, especially when shared by both owners and staff, contributes to the SMEs' ability to survive amid market volatility and intense competition. To foster such commitment, the research recommends that business owners create a supportive work culture by investing in employee training, ensuring open communication, and acknowledging performance. Overall, this study emphasizes the importance of a balanced human resource strategy that nurtures both emotional connection and practical rewards to achieve sustainable growth in the culinary SME sector.
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Copyright (c) 2025 Roosganda Elizabeth, Didik Notosudjono, Hamzah Hamzah
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