Fakhruddin, M. N. . and Ratnawati, I. . (2025) “The Impact Employer Branding on Employee Retention Gen Z: A Systematic Literature Review”, Arthatama: Journal of Business Management and Accounting, 9(1), pp. 213–221. Available at: https://journal.lifescifi.com/index.php/art/article/view/696 (Accessed: 20 June 2026).