Annisa, Annisa, and Audita Nuvriasari. “The Effect of Hedonic Shopping Motivation, Visual Merchandising and Price Discounts on Impulsive Purchases”. Research Horizon 4, no. 3 (July 25, 2024): 251–260. Accessed April 30, 2026. https://journal.lifescifi.com/index.php/RH/article/view/293.